The Media Arts & Animation program at The Art Institute of Colorado is designed to prepare students for an entry-level career in multimedia design and animation by providing a broad range of design and technology skills to generate visual solutions across media platforms. Through the integration of traditional media and emerging digital technology, new generations of designers have transpired who express their visual creativity through technology.

Media Arts & Animation is the art of communicating concise ideas with images across various modes of media. Animation brings concepts to life and imagination into existence, and is used to effectively communicate messages through various forms of media. The multimedia animation artist is a highly skilled and specialized visual communicator.

Media Arts & Animation requires a combination of both technical and conceptual skills including:
? Developing and presenting advanced concept ideas through design and illustration
? Demonstrating advanced ability in technical skills including drawing, typography, lighting,
and modeling
? Advanced knowledge of industry-related computer applications and channels of media used for animation
? Employing production elements into the project management process
? Recognizing and applying various animation processes used in the industry

The Media Arts & Animation program is designed to build proficiency in drawing and media-based skills, creativity in concepts and problem-solving, awareness of art and design history, and fluency in technological tools and software. In an increasingly global visual marketplace, a degree in Media Arts & Animation is designed to prepare students to position themselves in a communication industry where technical and conceptual knowledge can pave the way to opportunity.

Students are introduced to the fundamentals of animation, illustration, and design. Computer applications are used to incorporate creative and technical knowledge as conceptual ideas are brought to life.

Students then have the opportunity to learn advanced techniques in animation and focus on conceptual storytelling and messaging. Technical classes in modeling, 2-D/3-D animation, and Web design are woven into the curriculum. Students can work on production aspects of animation and media art, and are required to prepare a portfolio from conceptualization to final production. Industry-related business practices are examined and students are encouraged to seek out externship opportunities.