Web Design & Interactive Media is the integration of digital media, including combinations of electronic text, graphics, moving images, and sound, into a structured, digital, computerized environment that allows people to interact with the data for appropriate purposes.

Web Design & Interactive Media requires a combination of both technical and conceptual skills including:
? Envisioning, designing, and producing new media solutions in a professional setting
? Demonstrating advanced ability in technical skills, including Web design, scripting, and image manipulation
? Advanced knowledge of industry-related software used for design
? Utilizing various interactive methods to solve client needs
? Critical thinking regarding current trends and business practices

The Web Design & Interactive Media program at The Art Institute of Colorado is designed to instruct students to combine design talent and creativity with interactive technology to communicate and create user-centered solutions.

Students are introduced to a wide variety of computer-based tools that aid in script writing, designing graphics, and utilizing elements of animation. The skills taught in Web Design & Interactive Media cross a range of delivery channels or platforms, allowing for efficient and succinct communication and better reach of target markets. With an eye on new design trends and software developments, professionals in the field are able to listen and respond to a client?s needs.

Students in both the bachelor?s degree and associate?s degree programs are introduced to the fundamentals and basic elements of Web design and interactive media. Elements of design, such as color theory and typography, are examined to build upon the foundations.

Students can begin to integrate programming logistics and focus on computer applications as they advance in their design skills. In their second year of the program, associate?s degree students work on creating a portfolio of work and explore various careers paths and goals.

Students in the bachelor?s degree program have the opportunity to learn advanced skills in design elements and computer applications, and begin working on producing final products and projects. To gain industry-related experience, bachelor?s degree students have the opportunity to create a portfolio of individual work.